Case Studies

Effective Communication is good, but even better when you can look under the hood. You have to wonder about the process that lead to graphic creations. I will attempt to give those details to some of my projects for you to see the design process in action.

Case Study: Ruff-n-Rugged Records

We went through several small revisions to ensure all the correct elements were included in the illustrated identity. The final version has allowed them the flexibility to reproduce the identity at any size. Ruff-n-Rugged Records has begun performing more shows and producing promotional products.

Case Study: Virgin Roots Braids

After going through the options, an identity was selected that Virgin Roots felt best represented all the elements they want to convey: unique, hair related movement, professional, and non gender specific color scheme. Virgin Roots has expanded upon this identity and is building a brand that can be seen in print and online.

Case Study: ABS Consulting

ABS Consulting has been able to grow their clientele and continue to provide the quality financial care they started with, but now potential clients receive the message from the identity created for ABS Consulting.